US
Ultimate Barista Challenge Americas and its four categories of Coffee/Espresso competitions in Latte Art, Espresso Frappe, Espresso Cocktail and Best of Brew arrives at the Southwest Foodservice Expo in Dallas, Texas. From June 28-30, regional and Latin challengers and the Ultimate Baristi, USA, will collide in an intense dueling barista event. This is a no-holds barred espresso and brewed coffee competition where taste, talent and speed earn high marks with the UBC Americas taste and technical judges. When all is said and done there can be only one Barista standing!
UBC founder Sherri Johns of WholeCup Coffee Consulting, LLC will coordinate the Ultimate Barista Challenge Americas as UBC head judge and will critique all challengers while educating the SWFE show attendees and audience members on how specialty coffee is not only for cafes. Throughout the three-day event special guest, Ultimate Barista USA Heather Perry, will prepare her creative and tasty drinks for audience members using sponsors products and equipment during the UBC demonstration events. Last year’s UBC Americas champions Lorenzo Perkins (Espresso Frappe) and Clancy Rose (Latte Art) will join our "Ultimates" to take on any qualifying winners challenge.
"The Southwest Foodservice Expo is thrilled to have the Ultimate Barista Challenge, Americas as part of our event every year," commented Mel Forehand of the Texas Restaurant Association. "Not only will the UBC bring great excitement and fun to the show floor, it will bring together our coffee and tea exhibitors, as competitors showcase the unique and creative ways attendees can utilize these products in their restaurants. We are delighted to showcase the UBC Americas at our foodservice show in Dallas where over 10, 000 attendees a day come to find the best in food and beverage."
The Ultimate Barista Americas stage area will also feature UBC Sponsor Demonstrations such as in the Astoria Plus 4 You espresso machine, the exclusive platinum equipment sponsor for all UBC events in North America
UBC is endorsed by the National Coffee Association of America and Presented by WholeCup Coffee Consulting, LLC. A portion of UBC proceeds are donated to the International Women’s Coffee Alliance.
