US
A couple in Jacksonville, Florida, who originally grew up on coffee farms in Kenya, have come up with something new that could change the way America drinks coffee.
Kenyan coffee is already regarded as one of the best coffees in the world and it is known for its fruity flavor and aroma. It also has a bright acidity and medium body, with a lot of blueberry and chocolate hints. Martin Kabaki and Purity Gikunju, who grew up poor on coffee farms in Kenya before moving to the US in 1999, have come up with a new and innovative idea of blending their organically grown Kenyan coffee with a USDA Organic certified finely ground extract from Reishi mushrooms that are grown right here in the United States.
They have named this unique blend Red Mushroom Coffee and it comes with several health benefits. The couple also plans to do the same for Kenyan tea.
Reishi, also known as Ganoderma Lucidum, is a rare red mushroom that has been used as a traditional Chinese and Japanese medicine for over 5, 000 years. Martin and Purity are working with a US company in Nevada that has figured how to grow the reishi mushrooms in the US. The fine powder from the reishi mushroom extract is then blended with top quality Organic certified Kenyan coffee to give you not only a good-tasting cup of coffee but also an endless list of proven health benefits.
You can now enjoy your usual cup of coffee while boosting your immune system at the same time. Medical experts say that reishi coffee will improve your liver function, lower your blood pressure and lower your cholesterol among others. This new coffee also comes with good news for previous smokers since it counters the accumulated side effects of smoking for years by restoring the damage done to the lungs by cigarette smoking. Medical experts also say that this new and unique blend of coffee can reduce joint pains caused by arthritis and it is great for diabetes, respiratory and cardiovascular systems. Reishi extract in your coffee will also boost your stamina and increase your energy and vigor. If you are on a weight loss program, you need a cup of Red Mushroom Coffee to help you manage your weight.
In addition to being Organic certified, the couple’s company, aptly named Growers Alliance, is also Fairtrade certified, which means that the coffee growers back in Kenya are getting a decent wage for their coffee crop and their labor. Moreover, Martin and Purity also donate 10% of the revenue from every bag of coffee that they sell to fund projects back in their Kenyan villages, including recent projects like putting a roof on a school, digging water wells, etc.
“We were frustrated trying to get funding for this project from traditional banks which are not lending in this economic downturn. Small businesses have to think outside the box and so we decided to try crowd funding through a site called Kickstarter.com to finance this interesting project,” said Martin.
To see a video and learn more about Red Mushroom Coffee project and to reserve your order, you can go to www.kickstarter.com and type “red mushroom” in the search bar. You are guaranteed to enjoy the rich and smooth cup of Kenyan organic coffee mixed with the reishi extract that not only takes care of your body but also helps to improve the living standard of the poor coffee growers back in Kenya.


